Project Description: YP® is the leading local search marketer in the nation. During the reinvention of this legacy company into a digital monster, a huge issue had to be addressed. Working with my creative director & copywriter to develop a collateral system that would keep all sales collateral within brand guidelines and rated by effectiveness. This pitch would embed a collateral system within their proprietary new sales tool.
Sed purus sem, scelerisque ac rhoncus eget, porttitor nec odio. Lorem ipsum dolor sit amet.
Vivamus pellentesque vitae neque at vestibulum. Donec efficitur mollis dui vel pharetra.
Praesent id libero id metus varius consectetur ac eget diam. Nulla felis nunc, consequat laoreet lacus id.
Donec id justo non metus auctor commodo ut quis enim. Mauris fringilla dolor vel condimentum imperdiet.
Commodo cursus magna, vel scelerisque nisl consectetur et. Donec id elit non mi porta gravida at eget metus.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Vestibulum id ligula porta felis euismod semper.
Sed purus sem, scelerisque ac rhoncus eget, porttitor nec odio. Lorem ipsum dolor sit amet.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Vestibulum id ligula porta felis euismod semper.