tons of research and some good old-fashioned testing.

So, picture this: you have this amazing product that deserves a killer pricing page to match its awesomeness. But hold up, things got a bit tricky along the way. Our adventure began with tons of research and some good old-fashioned testing.

New Brand & Product. New Website.

Core product was transformed to feature three new price points and centers. Create an All-in-One Software experience showcasing new features. Drive users to sales demo flow.

UX/UI DESIGN

Create a new experience to convert leads into customers who get a demo. Complete redesign of flow and user interface design, increasing demo completions by a significant percentage of organic leads.

Custom Icon Libraries

Creation of custom icons for various brands. Various branded iconography is used for websites, apps, and other marketing materials. Detailed attention to creating relevant icons for custom processes and business functions…

Web Design & Strategy

Full-scale branding, UX/UI, and website redesign to unify a companies new look at adventure into the software market. Custom product shots, landing pages, iconography, and layouts.

Rebranding of sales website

Completed rebrand of YP's main sales website. Paid attention to the user's experience when jumping around from the three main product types that YP offers.

Surfacing the data

Live data, live insights, and live customers searching for your business.

Make everyday local

YP's "Make Every Day Local" campaign involved using "Influencers" to showcase the features of the app.  Development of a new and more creative way of showcasing the influencers, their brand and associated brands on a unique scrolling layout.

Ecommerce Design

Ecommerce product strategy and UX/UI mockups for athletic footwear company.