MOFO BRAND BUILDING, MARKETING & DESIGN.

 

"To The Moon" COMMERCIAL

140 year old company created its first commercial. In conjunction with a national brand campaign featuring video, social, editorial & OOH. Worked with BarretSF on overall concept. Worked to maintain brand standards throughout video, and I created the end card design.

YP + GRAND CENTRAL STATION

YP again took over the sixth-most-visited tourist attraction in the world, a NYC landmark through which nearly half a million people visit each day. I created across the board design standards for campaign. Worked with multiple agency to pull of a total takeover of a NYC landmark. YP can do that.

The Best App Ever VIDEO SErIES

A social-media video series highlighting features of the YP app. Small budget with maximum impact. Art direction for videos, design standards and a small bit of copywriting for the scripts.

 

Reinventing A Legacy Brand

Defining style and strategy, creating thousands of campaign, product, online, app, social, video, print, event & other collateral assets. With 40B/annual searchers, 550,000+ advertisers and 4000 person sales team.

Make Every Day Local Campaign

YP is creating a movement to recognize and celebrate great local businesses. Check out a few of our favorite locals and the businesses they love in our video series. Full Online Brand campaign.

Prissy Tomboy Athletics

A powerful, yet pretty identity for Prissy Tomboy Athletics. Complete branding & business development support. Creative Director over brand inception to major sale of brand.

 

Creative Director FOR Fashion LINE

Creative Direction & Handmade designs for PROJECT ALABAMA | Green Tea Collection. Creation of full line of custom made clothing for Internationally known fashion brand.

Email Strategy & Design

4x increase in conversion rate. Overhaul of email marketing strategy for B2B email campaign. Marketing/Design of consumer app triggered email series showcasing the various product features..

MY FAVORITE BRANDING JOB

It's not a huge brand, but it's full of good ol' southern charm. Good Food Truck has taken their brand & won every food truck award, been in Cosmo, Food Channel & every other press outlet & food review you can think of. 

 
savorest brand design

BRAND DEVELOPMENT | CREATIVE DIRECTION

Savorest is the next thing in social networks. A place for foodies and chefs to connect and sell their services. A Facebook for foodies, but much more. 

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THE WEATHER COMPANY + IBM POSTER DESIGN

Large-scale design to show the global scale of The Weather Company + IBM. Create basic feel and interest of each country with facts and how the product works for each region.

 

 

USER CENTERED THINKING & DESIGN

 
 

Web DESIGN & Development

 
 

STAY CREATIVE. ALWAYS.